Monday, October 19, 2015

Jay Leno's Garage

I have previously mentioned Jay Leno before in my post about popular automotive YouTube channels. Jay Leno is a very well-known individual in the automotive industry. He gained his popularity from hosting NBC’s “The Tonight Show with Jay Leno” and has since then acquired a great deal of attention from his extremely large and diverse collection of automobiles. He owns about 130 cars and 90 motorcycles give or take, and he houses his vehicles in a 101,000 square foot garage.


 There is an account on Twitter named @LenosGarage that he uses to communicate with fans and keep them updated on current car news. Various sources of social media are shared on his Twitter page. Jay Leno posts video clips and previews on YouTube that he shares on Twitter that advertise his show as well as upcoming episodes. He also makes many vines and shares them on Twitter. Video is a very popular way to communicate with consumers so Leno is using YouTube and Vine to gain followers and increase fan interaction and attentiveness. Leno retweets other well-known automotive accounts such as Car & Driver and he posts about recent restoration projects and current automotive news.



Jay Leno’s Garage is a fun Twitter account that gives fans a variety of information to look at. Many people express interest in Jay Leno’s cars and this account is a neat way for people to learn more and stay as up-to-date as possible with his fantastic collection.

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